Template websites price from free to a few thousand yuan; high-end custom websites run from tens of thousands to hundreds of thousands, even millions. Clients who do not know websites well find them hard to tell apart. Here is how to distinguish a template from a high-end custom site.
1. Template websites
1. Open-source systems. Because templates ride on open-source systems, getting the source code is very hard: hand you the code and they lose the product’s core.
2. Modularised. Being standard products, templates’ framework structures are fixed: ad images, products, news, company advantages, solutions, the styles all look alike. Even completely different industries share much the same style, with no personality and identical materials. Nor is there design to speak of: because the templates were developed long ago, the materials are very old, failing to attract customers visually or to promote conversion functionally.
3. Standard quotation packages. With a template, most things are fixed: you choose from the current template with no personalised modification, so the quotation is standard and clear.
4. Clumsy, cluttered backend management. Choosing a template dooms you to rising maintenance costs, because template backends are unified, gathering every template’s full management modules; log in and you find plenty of backend content that is not your site’s.
2. High-end custom websites
1. Tailored to the client’s needs: the design weighs the enterprise’s overall VI, industry traits, current mainstream trends and present user behaviour.
2. Copyright owned. Because a custom site’s design, framework and code are all original, after delivery you can apply for copyright protection and software copyright as safeguards for your enterprise.
3. The source code is vital: with it in hand you can do secondary development and deploy the site to your own server, avoiding the provider’s extortionate renewal prices.
4. SEO. Beyond showing the enterprise’s online image and strength, the official website’s greater purpose is widening customer resources to polish the business. Custom code is unique; search engines favour fresh content, and custom sites’ lean, fast-running code is friendlier to them.
5. Room to extend. As time passes, sites keep iterating: a custom site can upgrade its layout and add functions without disturbing normal operation, lifting the visuals and promoting conversion.
XZS Tech is a Shenzhen-based development company. We build custom mini programs, WeChat and mobile apps, e-commerce systems and corporate websites, covering requirement analysis, design, development and after-sales support, and we hand over the source code at delivery.
If you are planning something along the lines of what this article describes, tell us the scenario and we will come back with an approach and a cost range. Call 0755-82494862, or reach us through the contact page at hk.xiaozhushoukeji.cn/en/contact-en/. The first conversation costs nothing.
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