Community App Development: Seize the Community Market Opportunity

We live in an era of intelligent data, and community app development is a product of that new intelligent age, efficiently integrating offline communities and building a convenient, efficient community service scheme through the internet. Community apps cover comprehensive functions including mall shopping, property fee payment, property repairs and community services, fully embodying the concepts of the smart community and the smart city.

The market opportunity

1. As society develops, China’s urbanisation has advanced rapidly; the new technological revolution led by the United States and China’s urbanisation will be the two great events shaping humanity’s 21st century. At the end of 2018, mainland China’s population was 1.39538 billion, with urban population at 831.37 million, an enormous community user base.

2. Community app development is still in a relatively early experimental stage: user scale is small, and markets such as finance, elderly care and healthcare have not yet been unlocked.

3. Consumption of lifestyle services keeps booming, traditional service industries cannot keep up with market changes, and community environments face many problems. More and more communities, including property companies, are actively seeking change, making community services more precise, more convenient and smarter.

Community app functions

1. Property management: to give residents a safe community environment, cameras are installed for smart monitoring, customer service staff are set up on the app to give professional answers when residents have problems, and property notices are pushed through the management back end.

2. Payment services: as living standards rise, electricity, water, property and parking fees multiply, and paying them one by one offline takes time and effort. Based on users’ payment information, community apps provide online payment covering every need.

3. Community services: to meet personalised needs, community apps cover all housekeeping services including cleaning, repairs, maternity nurses and nannies, plus fresh food purchase and delivery. Whenever needed, one tap on the app books door-to-door service.

4. Information services: the community app combines news and forums, publishing community updates, notices, holiday greetings and warm tips to owners.

5. Social services: with urbanisation, neighbourly relationships have grown distant and stand at the edge of disappearing. The community app provides a platform where users gradually build trust between neighbours through voice, text and posts, breaking the barrier of steel and concrete.

6. Community app platforms, combining the internet-plus concept, dig deep into community scenarios, meeting the needs of communities, property companies and owners alike, innovating community management and service models and opening a new experience of smart community living. As developers of community app platforms, providers can also profit through value-added services.

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