Category: Company News

In 2022 a mini program mall is no longer novel, and plenty of businesses have launched one only to find the results smaller than expected. What still works, and why.

With 5G in place, selling inside WeChat is no longer just a storefront. What a livestreaming layer adds to a mini program mall, and the three advantages that come with it.

Livestream selling converts fast and returns more. A mall storefront converts slower and holds better. The two are answering different questions, and most businesses need the second one first.

For manufacturers selling to retail chains, hotels and distributors, an ordering system replaces the phone call and the spreadsheet. What it does, and what it costs to build.

A mini program is easy to open and easy to forget, which is a different problem from an app that sits on a home screen. Where the promotion effort actually goes, and what to share.

The market is crowded, prices vary enormously and so does the service behind them. What a custom build involves, and how to tell a professional supplier from a sales operation.

There is no single figure, because the price follows the requirement. The two build routes, what each one typically costs, and why a quote given before the requirements are known is worthless.

Beauty is a classic online-to-offline business, and the handover from the phone to the chair has always been the weak point. What a mini program fixes, and what it should contain.

Education apps are not one product, and the price follows the type. Three factors that move the number, then what a teaching platform actually has to do.

Property sales runs on agents, consultants and follow-up, and most of that happens off any system. A mini program that carries the listings and the pipeline in one place.